Universities, colleges and province collaborate to attract students through Study NB


FREDERICTON (GNB) – To better promote New Brunswick as a learning destination for students in post-secondary education, eight publicly funded institutions are joining forces with the provincial government to launch Study NB, a new brand and website.

The goal is to increase enrollment in the various institutions by raising awareness about them and by highlighting the opportunities that are available while living in the province.

“This unprecedented collaboration among our publicly funded institutions bodes well for the future of post-secondary education in New Brunswick,” said Post-Secondary Education, Training and Labour Minister Arlene Dunn. “We commend their shared desire to promote our excellent educational opportunities and we are excited about Study NB’s potential.”

The collaborative includes:

  • Université de Moncton
  • University of New Brunswick
  • St. Thomas University
  • Mount Allison University
  • Collège communautaire du Nouveau Brunswick
  • New Brunswick Community College
  • New Brunswick College of Craft and Design
  • Maritime College of Forest Technology

There are plans to include additional institutions in the future.

“This initiative will enable each of the participating institutions to benefit from a common showcase to promote their best assets while helping with recruitment and promoting the four corners of this beautiful province of New Brunswick,” said Gilles Roy, vice-president, Academic and Research for Université de Moncton.

Prospective students can learn about a variety of opportunities and the province's language diversity through the user-friendly Study NB website. It allows them to explore which programs each institution offers or to search for which institutions offer their program of interest. Information on student financial assistance is also provided.

The collaborative will also recruit both within the country and internationally through advertising and promotional events.

“Study NB represents the culmination of dedicated efforts and collaboration among New Brunswick's publicly-funded post-secondary institutions, along with our partners at the Department of Post-Secondary Education, Training and Labour and Opportunities NB,” said Petra Hauf, vice-president Saint John at the University of New Brunswick (UNB). “This initiative mirrors UNB's commitment to presenting our province's educational merits actively to regional, national and international students. Whether they are nearby or from afar, learners share common desires for quality education, practical learning experiences and a supportive community. Study NB serves as our platform to realize these aspirations.”

As part of the Study NB objective, participating institutions will expand upon their existing individual efforts as well as participate in events that will help elevate the province’s overall post-secondary education experience.