Fredericton art supply shop expands after boost in online sales

Share:

For over 26 years, Endeavours and ThinkPlay in Fredericton has been a popular downtown hot spot for artists, crafters and board game lovers. But due to limited space inside the store and stock room, it will be moving from Queen Street to 141 Brunswick St.

“We don’t see an end to the changes that COVID has brought. I think there are some changes that will be long-lasting and some may be permanent,” said Tyler Randall, co-owner of Endeavours and Think Play.

Unlike many businesses hit with losses during the COVID-19 pandemic, sales at Endeavours and ThinkPlay have not slowed down. Online revenue at ThinkPlay has gone from .5 per cent to over 30 per cent of sales since March 2020.

“We’re going to be having a space at the back where we have a whole shipping and receiving area,” said Randall.

The new location in a Victorian century home has a layout that will allow for physical distancing and customers will have access to on-site parking and will no longer have to search for a spot on the street and feed a meter. Owners Luke and Tyler are most eager to unveil the new staycation Clue adventure-themed nightly rental they are building in the apartment right next door.

“I’m really excited to see people’s reactions. We don’t have anything like this in the city,” said Luke Randall.

“You’ll have the opportunity to figure who did it, with what weapon, in which room by finding different clues and different interactive tasks throughout the space,” said Tyler Randall.